Michael Higgins has extensive experience in the automotive industry, having previously held roles both with Subaru Australia in dealership management and strategy, and with Inchcape, the largest dealership group globally, in its retail business.
Prior to these roles, Michael worked in franchising at Mortgage Choice. He has a Bachelor of Business from the University of Technology Sydney.
Recognising digital technology has the potential to change business for the better, Michael created a new model with elder brother Paul to fundamentally change the way used cars are bought and sold in Australia, focusing on a better customer experience, greater convenience and transparency.
When he’s not launching new businesses, Michael enjoys motorsports, racing cars himself as well as boating.