Blinker Car Subscription Software
Blinker is an end-to-end software platform solution that allows you to drive car subscription in your own dealership - on your own terms.
OUR PARTNERS IN EXPANSION
Blinker offers your business the tools and software to manage your own car subscription service with customers with ongoing training and support provided Australia-wide.
Keep customers in your dealership
Define your own plans and pricing
Customise Blinker to suit your needs
Build a recurring revenue stream
AUSTRALIA'S MOST AWARDED CAR SUBSCRIPTION PLATFORM
OUR KEY FEATURES
Alleviate margin pressure and offset seasonal sales fluctuations with a guaranteed recurring revenue source for your dealership
No complicated software integrations needed. Get up and running in days, not months with no setup fees and low monthly pricing
Offer an alternate path to purchase while generating revenue for your dealership with subscription
More than just a platform, your dedicated customer success manager is on hand to help you succeed with strategy, training and support
Know your fleet is covered with subscription-specific vehicle insurance, fraud prevention and live vehicle monitoring
Blinker converts customers that would have previously been ineligible to buy or finance such as international visitors
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Give your customers a flexible alternative to traditional car ownership with a new weekly recurring revenue stream for your dealership.
At the point of sign up, the customer's identity is verified and a credit assessment is performed instantly to determine eligibility
Once a vehicle is added, Blinker will automatically calculate the required deposit amount and a suitable weekly price to subscribe
Assign a plan for the customer and add value for customers with subscription add ons like additional drivers
The customer pays their first installment upfront, then makes regular weekly payments for their subscription
"Blinker is being trumpeted as a potential salvation for car dealers facing tough times."
"The car subscription market is exploding globally as people rethink how we look at vehicle ownership."
"Blinker co-founder Michael Higgins says subscription services could be big business for car dealerships."
"A Godsend for car dealers struggling under the weight of consumer caution and tighter lending."
"Car subscription enables the automotive industry to complement, rather than replace, the in-store experience."
In 2015, brothers Michael and Paul Higgins launched HelloCars as Australia's first online-only car dealership, buying and selling preloved cars exclusively through its website.
In early 2019, HelloCars launched its subscription service after identifying a change toward flexible and affordable car ownership. Demand for the car subscription service quickly increased not only from consumers, but from fellow dealerships who wanted to offer their own subscription service.
Through Blinker, the award-winning car subscription platform developed in-house for HelloCars Subscription is available to car dealerships for the very first time as a complete end-to-end solution for subscribing and managing a vehicle fleet.
Blinker is based in Barangaroo, Sydney and currently serves dealerships and related industries Australia-wide.
Beyond the dealership
Respond to the emerging demand for car subscription and help make your brand more accessible to consumers.
Boost dealership profitability with a new recurring revenue channel that capitalises on your existing inventory and expertise.
Maintain corporate and business fleets with added convenience and flexibility for your clients and staff through car subscription.
Lead the charge toward sustainable mobility and in-home battery technology by offering electric vehicles on car subscription.
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